Top Five Reader Submissions on the Wildcats’ New Billboard
The University of Arizona asked you to move ahead by heading south. We asked you to the complete their thought. Head South. Move Ahead of what? Your top five responses are below.

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The University of Arizona recently launched a new marketing initiative that features the billboard pictured above. We weren’t exactly sure what one might move ahead of by heading South. We thought “Head South, move ahead of ASU in Copper Bowl victories” or “Head South, move ahead mentally toward basketball season.”
Our fine readers had their takes too. The top five submissions so far are below. But we think you’ve got more in you. Take a stab at completing the billboard in the comments below and we’ll vote on the best submission later this week.
- “Head South. ‘Cuz that’s where your job prospects are headed with a UA degree.” – AK47
- “Head South. Move ahead … into an exciting career writing faux-meaningful billboard slogans for second-rate colleges.” – the freelancer
- “Head South. Move ahead of Illinois in schools with the longest bowl drought.” – Gime em Hell
- “Head South. Move ahead … on Craig James’s inexplicable Top 25 ballot.” – Tobias Funke
- “Head South. Because that’s where the Athletic department is headed.” – UA Matt
What’s Your Take, Sun Devils?
Head South. Move Ahead of ___?___. Fill in the blank in the comments below.



Head South, their futbol is better than Tucsons!